Jalapeño Noir
Taco Bell Wine: Jalapeño Noir
In September of 2020, Taco Bell Canada released an exclusive wine in collaboration with Queenstone Mile, a Niagra winery. The wine was a smashing hit and sold out in minutes. This project was ideated and developed by a creative team at Grip Limited. Photography, propping, and editing done by me.
Media Coverage
From CNN, Stephen Colbert, Food & Wine and even Jeopardy!, Jalapeno Noir gained international coverage and garnered over 6 billion impressions.
